One inbox
Every channel. One queue. One owner.
WhatsApp, Instagram DM and Messenger land in a single inbox with one history per person and exactly one accountable owner per conversation. The question 'has anyone replied to this?' stops existing.
Get early accessNothing here. That is the point.
This inbox is real enough to click: try the views and the Unreplied tab.
Views that keep the queue honest
All, Mine and Unassigned come built in, plus one view per stage. Build your own from conditions and share them with the team.
Unreplied and longest waiting
Unreplied shows only conversations where the customer spoke last. Sort by longest waiting and the most overdue is on top.
One history per person
However many times a conversation closes and reopens, a returning customer comes back to the same thread and the same owner.
One owner, always
At most one accountable owner per conversation. The AI can cover the answering, and steps back the moment you type.
Internal notes and mentions
Talk to your team inside the thread. An @ pings a colleague straight into the conversation. Customers never see it.
AI summary before you dive in
One button recaps the thread: what was wanted, agreed, and still open. Whoever takes over starts caught up.

Saved replies and variables
Type / for shared canned answers, $ for placeholders that fill in as the message sends.
Honest about the rules
Channels close free replies 24 hours after the customer last wrote. Nolla warns you, and an approved template can reopen WhatsApp.
Pre-launch
Put all three apps
in one place.
Nolla is pre-launch. Invites go out as early access opens.