One inbox
WhatsApp, Instagram DM and Messenger land in a single inbox with one history per person and exactly one accountable owner per conversation. The question 'has anyone replied to this?' stops existing.
Get early accessNothing here. That is the point.
This inbox is real enough to click: try the views and the Unreplied tab.
All, Mine and Unassigned come built in, plus one view per stage. Build your own from conditions and share them with the team.
Unreplied shows only conversations where the customer spoke last. Sort by longest waiting and the most overdue is on top.
However many times a conversation closes and reopens, a returning customer comes back to the same thread and the same owner.
At most one accountable owner per conversation. The AI can cover the answering, and steps back the moment you type.
Talk to your team inside the thread. An @ pings a colleague straight into the conversation. Customers never see it.
One button recaps the thread: what was wanted, agreed, and still open. Whoever takes over starts caught up.

Type / for shared canned answers, $ for placeholders that fill in as the message sends.
Channels close free replies 24 hours after the customer last wrote. Nolla warns you, and an approved template can reopen WhatsApp.
Pre-launch
Nolla is pre-launch. Invites go out as early access opens.